Mother ’s 24-hour interval is a heartfelt celebration of love , gratitude , and the timeless bond between female parent and their children . While the accurate appointment may depart , often land on Sundays in May around the macrocosm , the view remains the same : honouring the women who shape our lives .
From handwritten card to sparkling jewellery , thoughtful gifts take centre stage on this day . But one gift continues to bloom above the residue : flowers . Universally cherished , blossom are a symbol of appreciation , adding color and fragrance to the domicile and hearts of mothers everywhere . These bloom of youth not only brighten home plate but also symbolise love , appreciation , and the particular James Bond share between mothers and their families across the humankind .
Flower supply chain blooms globally with Mother ’s Day demandAll around the world , this function lend a surge in need for fresh flowers . Often referred to as the " Christmas " of the flowered manufacture , Mother ’s Day marks the crest of annual sales , bend the time of year into one of the busiest and most vibrant moments for flowered growers . As a outcome , million of stems are cautiously move from local farm to storefronts around the ball . The pass blossom manufacturer globally are The Netherlands , lead around 68 % of the total flowered production , while Colombia is currently the world ’s secondly - big exporter of cut flowers .
How Mother ’s Day fuels Europe ’s blossom industryThis celebration importantly affect flower production and gross revenue in Europe , making it one of the busiest and most vivacious times for agriculturist and retailer across the continent .
At the heart of Europe ’s floral economy is The Netherlands , renowned for its blanket flower output and export capabilities , take Europe with a production note value of over € 5.3 billion . Widely known as the " Flower Capital of the World . " The country alone is responsible for close to 40 % to 50 % of global flower exports , supported by a well - established web of grower , auctions , and logistics supplier that assure a steady flow of bloom to markets worldwide . This consistent operation highlights the Netherlands ' central role in meeting seasonal stiletto heel such as Mother ’s Day .
This fly high industry is bear by other major producer like Germany , France , and Spain , which give to the continent ’s robust floral saving and assist maintain Europe ’s leadership in the world prime market place .
Germany ’s domestic flower sales event alone reached € 8.8 billion in 2024 , emphasise the body politic ’s double position as both a major market and distribution hub for spell and European - maturate flowers . Meanwhile , the UK ’s Mother ’s Day flower spending is expected to climb to £ 2.4 billion in 2025 , indicate unassailable consumer dedication to floral gift during this period .
These figures highlight the central role that flowers play in the European talent mart during this extra time of year , underlining the enduring cultural time value attached to flowered gift .
Colombia ’s blossoming function in Mother ’s DayThe second largest flower producer is Colombia . Each year , million of blooms make their journey from Colombia to destinations around the orb . Colombia export more than $ 2bn worth of cut flower each year , turning its natural conditions into a strategic reward .
The commonwealth hold around 15 % of the world market place , with exports growing by over 66 % between 2020 and 2024 - reaching 2.3 million units last twelvemonth . pink wine are the main attraction , follow by tropic and exotic species . The United States remains Colombia ’s top address , suck most export . Around 75 % of the flowers from Colombia are being send to the United States , especially around acme season like Mother ’s Day . But also , countries such as Japan , the United Kingdom , Canada , The Netherlands , and Russia obtain blossom from Colombia .
While Colombia is leading the Latin American securities industry , Ecuador has build a impregnable reputation too , in particular for its mellow - lineament roses , with over 60 mixture school for export . In 2024 , the country exported more than one million units , totalling $ 987 million in value - reflecting a 22.8 % addition since 2020 . While the U.S. remains a key finish , Ecuadorian flush also reach major European markets such as Germany , Italy , and Russia .
How Colombian flowers move around the world93 % of Colombia ’s flower export are transport by air , ensuring a swift delivery to meet the tight timeline of this important vacation . Air Freight is the fast method acting , grant fresh prime to arrive in top condition and properly on clock time for celebrations .
Meanwhile , 7 % of exports travel by ocean . Although slower , Ocean Transportation offers a important vantage : it allows for the transportation of orotund volumes under carefully control temperature . In fact , this method acting often results in flowers arriving in even better condition , maintaining their beauty and freshness .
For instance , when flowers are ship in container , the inhuman Sir Ernst Boris Chain logistics journeying of flowers from Colombia to the US start with the harvest home of the flowers . Then , they are cautiously packed , precooled , and load up into temperature - controlled containers . ship via Maersk ’s effective " America Shuttle " road from ports like Cartagena and Buenaventura , flowers are transported fleetly to cardinal U.S. entry decimal point , include Miami , Jacksonville , and Port of Hueneme .
Upon reaching , shipments are scrutinise and transferred to cold-blooded store facility in cities like Charleston and Houston , maintain optimum freshness . From there , they ’re circulate nationwide through a temperature - controlled internet . With mix services , and real - clock time visibleness , this unseamed Cold Chain journeying ensure that meg of heyday make it from farm to vase just in fourth dimension for the vacation .
Latin America ’s natural floral advantageWhat truly sets the region apart , however , is not just craft volume - but the land itself . Latin America ’s geography and mood offer idealistic precondition for flower finish . The area gain from static temperatures , generous sunlight due to tis equatorial position , fertile filth and abundant natural pee author . These element enable consistent , sustainable , and high - calibre production with minimal infrastructure requirement .
These natural advantages give Latin America a private-enterprise edge - but they also enter the room access to new opportunities . With rise demand and increase global reach , Latin America ’s flowered industry is ready to scale its impact - building stronger , more agile connectedness between raiser and markets around the world .
Ensuring fresh flush through effective cold chain logisticsCultivating flowers specifically for the Mother ’s Day period is substantive to fulfill the high demand . Growers plan their production cycles meticulously to ensure that bloom are ready and fresh for this peak season . This involves pick out the right varieties , timing planting and harvest home , and using ripe horticultural proficiency to optimise ontogenesis and bloom times .
Behind every bouquet lie a carefully time and complex logistic chain . The logistical challenge of keeping flowers fresh from the athletic field to the florist shop shop is significant . Flowers , being highly perishable , require nonindulgent temperature restraint , specialized packaging , and precise transportation scheduling to keep up their novelty from raiser to concluding client . Any disruption along the way can compromise lineament and result in financial red for growers , distributor , and retail merchant alike .
This is where Maersk ’s cold chain serve come into play . " Maersk ’s innovative cargo ships solutions , tailored to the need of temperature - sensible cargo , guarantee that flush are channelise fleetly and securely from farms to markets . Seamless shipping resolution by domain , air , and ocean ensure that your flowers remain tonic and protect throughout their journeying . Our commitment to maintaining cargo quality and celebrate supply chain moving is stiff , ensuring that every bloom reaches its goal in pristine condition . "
For more information : Maerskwww.maersk.com
