In this serial of columns , Royal FloraHolland yield the floor to theatre director and managers of Royal FloraHolland . In this editorial , they give the storey to COO Leendert - Jan Plaisier .

Let ’s peak together"The peak is coming before long . An crucial period for growers and buyers and therefore for us . We are well prepared to plow the expected increase in supplying from April 3 . We are aware that whatever measures we take will dissemble buyers , agriculturalist , transporters , and/or employees . measure have pros , but sometimes cons too . We naturally seek to minimize the latter . If we ca n’t quite manage that , I ask for your understanding in advance . After all , we all agreed that doing nothing is not an choice either . In the footrace - up to the peak , we discussed this with growers and buyers . That was the base for the tip plan that is now in blank space . "

" The slogan of our top political campaign set up it very aptly : Let ’s peak together . The peak plan requires flexibility from all of us , and together we can make it a success . Different bringing dynamics , particularly for plant vendee , may require adjusting working methods and bear upon the preparation of conveyor belt . agriculturalist face a step-down in the maximal percentage of clock pre - sales . Employees are flexible in terminal figure of solve hour , leave behind days , or deployment as peak help . On the other hand , we can give more certainty about end clip , and hand over flowers as often as potential ' as usual ' : within stock time . I think it is practiced to review our peak programme . That means , I hope to clear up some misunderstandings . "

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share of the peak plan"Everything we do is pitch toward providing predictable logistics servicing despite the shortage of staff and busy time . Predictable logistics is in the interest of the strong suit of the clock . Reliable logistics and foregone conclusion about destruction prison term secure that purchasing via the clock stay attractive , and thus , pricing is optimal . The peak plan lie in of the component :

" As the peak flow is nearing , we are increasingly able to estimate when it will be busy . Although the outside temperature and number of sun hours still cause uncertainty , as does the ratio of clock sales to direct sales . We also now know substantially how our staffing is doing . Of course , we do what we can to round off out that staffing . Besides legion local enterprisingness , our on-line enlisting campaign is almost unimaginable to miss , is a winner , but is not yet generating the issue of new fellow we require . "

Flexible measures"You will recognize in the list the common extremum measures such as early auction bridge days and availability of sufficient logistics supplying . These measurement serve , but more is needed . put in accelerate start flowers / end - of - season plant in Aalsmeer and Naaldwijk and coarser auctioning at all export locations allow us to react flexibly to peak demand and dearth of staff . Per week and for bulky auction per day , we consider to what extent we should deploy these measures . This allows us to move with the course of the peak . We also want to maintain some of this flexibility after the peak . That ’s why we keep on to accelerate the showtime of flowers and the final push of plants after the apex if needed . "

" In late months , as expect and understandable , response have been very diverse . sympathy , vexation , questions , everything come and still amount . We did not shy away from the conversation about it . Precisely because of this , we have good penetration into the fear , open ends , and needs . We get these things into account when work out details . For instance , we did our best to make first moment about end times plants clear . The good news show is that it looks like we will deliver no afterwards than 3 p.m. and 70 % of sidereal day before 2 p.m. Since reality can always vary , I barrack everyone to arrest the forecasts weekly on our website . From March 29 , we will also put out there the carry protrude times of plants for Aalsmeer and Naaldwijk , a want of many purchaser . "

Auctioneer monitors optimal pricing"With regard to eminent volumes per auction , I would like to underscore the office of the auctioneer once again . They specify how we practice this instrumental role per day and per product radical , the speed of lifting , and distinguish between corner and bulk products . modest dealings stay possible , including through KVV . We will lower the maximal percentage of clock pre - sales from 50 to 45 % . Below the line of reasoning , this comparatively minor intervention in the auction process makes a significant contribution to better and predictable close times . Naturally , we will keep a penny-pinching eye on optimal production pricing . "

Read more about the effects of higher volume per vendue / adjust clock pre - sales or about the commencement and destruction time . Outstretched hand"For many , the peak point has already started with Valentine ’s Day and International Women ’s Day . We got through those engaged times just fine . But from April 3 onwards , we certainly can not avoid the busyness . The peak plan really has to prove itself from then on , I realize . Along the way , we adjust where necessary , and of course , a final evaluation will follow . In between , we will keep you inform . For now , I want to wish everyone succeeder . For many , it has to be done in the outflow , a beautiful but also nerve-racking time . Above all , allow ’s keep an eye on each other and delay in contact . Above all , see our pinnacle design as an outstretched hand to make the best of it together . If you have any questions , prompting , or concerns , please come near our contact centre or your logistics inter-group communication at your location . Sometimes more is possible than you think . After all : peak periods are done together . "

origin : Royal FloraHolland